We always start with a formal government partnership, helping understand the gaps in existing health services. We prioritise areas that reach52 can support, then integrate to deliver our services (e.g. the government might provide medical resources, facilities for us to run events and store medicine stocks). We co-design all services based on our upfront data collection and insights.
How do you choose the sites?
We focus on areas where there is low or no access to healthcare. We prioritise them based on income levels, inability to access traditional clinics and pharmacies, government support and buy-in for innovation. We also work through existing NGOs and other community-based organisations implementing our service with embedded partners already on-the-ground.
What services do you provide?
We provide a full range of products through our reach52 access tech platform. This includes patient and customer engagement, community health worker capacity and capability, education, screening, data collection and analytics, e-commerce for the last mile, supply chain management, evidence generation and strategy & insight to deliver partners’ access, social and business priorities.
Do patients use apps directly?
Not yet. We equip community health workers and members (90% women) as agents to use our ‘offline-first- mobile apps to run and manage the services in these communities However, we do provide direct-to-patient services such as Facebook Messenger health chatbots, a WhatsApp health service and Facebook community groups for education, engagement and peer support.
Are Agents paid?
Yes. Community health workers and members are often undervalued, and we don’t believe this is sustainable. They are contracted staff of reach52 and paid in-line with local market rate salaries based on the outputs they deliver.
Where does the funding come from?
reach52’s focus is establishing ourselves as a sustainable, social business for the 52% of the world currently without access to adequate healthcare. B2B partners fund sponsored, repeatable services based on our health platform products and outputs delivered. We take a small percentage on health products purchased and delivered through our e-commerce service for the last mile to sustain operations and reinvest back in the business. Grants and competition funding is applied for in areas of strategic priority to catalyse innovations and accelerate our growth. As a social business, we are committed to reinvesting a majority of our profits back to the communities to ensure the fulfilment of our purpose.