reach52 awarded as 2023 Recipient of the Global Health Innovation Grants by The Pfizer Foundation
We’re excited to share that with support from The Pfizer Foundation’s Global Health Innovations Grants program, we’re helping drive community-centred solutions to strengthen healthcare systems and address vaccine-preventable illness.
reach52’s campaign in the rural communities of India and the Philippines aims to improve awareness, demand and uptake of the COVID-19 booster, through a mix of door-to-door community engagement, targeted social media campaigns and peer-to-peer information sharing.
We envision to
🔎 Understand the unique needs, challenges and perspectives of community members regarding COVID-19 vaccination
👫 Foster community trust, enable personalised conversations, and address local concerns and vaccine hesitancy
🗣 Share accurate and up-to-date information about COVID-19 infections and the benefits of vaccination
Till date, we have trained 250+ Community Health Workers through this campaign, engaged 25k residents through door-to-door engagement and 53k residents through targeted social media campaigns.
Check out the fellow grantees and learn more about the Pfizer program: https://bit.ly/3rq1pa4